A BUSINESS HISTORY OF RETAIL : from trading post to e-commerce in america and canada

Although transformations in retailing are of tremendous current interest, there is no single broad-ranging account of the evolution of retailing formats. A Business History of Retail fills this gap, providing a chronological presentation of changes in retail businesses and shopping experiences from...

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Bibliographic Details
Main Author: Liverant, Bettina, 1958-
Format: eBook
Language: English
Published: [S.l.] : ROUTLEDGE, 2024.
Series: Routledge international studies in business history.
Subjects:
Retail trade > United States > History.
Retail trade > Canada > History.
elektronické knihy
electronic books
ISBN: 9780429809064
0429809069
9780429442438
0429442432
9780429809057
0429809050
9780429809071
0429809077
1138337358
9781138337350
Physical Description: 1 online resource.

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Table of contents

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100 1 |a Liverant, Bettina,  |d 1958-  |1 https://id.oclc.org/worldcat/entity/E39PCjJJ6JYYftbVdHVCy9jYKd 
245 1 2 |a A BUSINESS HISTORY OF RETAIL :  |b from trading post to e-commerce in america and canada /  |c Bettina Liverant. 
260 |a [S.l.] :  |b ROUTLEDGE,  |c 2024. 
300 |a 1 online resource. 
490 1 |a Routledge international studies in business history 
520 |a Although transformations in retailing are of tremendous current interest, there is no single broad-ranging account of the evolution of retailing formats. A Business History of Retail fills this gap, providing a chronological presentation of changes in retail businesses and shopping experiences from pre-industrial times to the present. Retailing is explored as both an economic and a cultural phenomenon, tracing retail strategies and business operations as they are reconfigured by retailers adapting to changing conditions, new technologies, government policies, and evolving markets. Relationships between the makers, sellers, and buyers of goods are shaped and reshaped as retailers, large and small, respond to competition and pursue new opportunities. Areas of continuity are identified even as businesses grow and strategies evolve. After four centuries there are more retailers selling more merchandise in more ways to more customers. The mass consumption of goods and services is central to American and Canadian history and understanding consumer society requires understanding retailing. Combining original research with recent scholarship in business and social history, cultural theory, and readings in current retail business strategy, this study provides a valuable resource for students and scholars in a wide range of fields and will appeal to general readers with an interest in retail, shopping, and consumerism. 
588 |a OCLC-licensed vendor bibliographic record. 
650 0 |a Retail trade  |z United States  |x History. 
650 0 |a Retail trade  |z Canada  |x History. 
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655 9 |a electronic books  |2 eczenas 
830 0 |a Routledge international studies in business history. 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://www.taylorfrancis.com/books/9780429442438  |y Full text 

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