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Lovelock, Christopher H., 1940-2008
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Services marketing : people, technology, strategy
by
Wirtz, Jochen
,
Lovelock, Christopher H., 1940-2008
Year of Publication
2022
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Services marketing : people, technology, strategy
by
Lovelock, Christopher H., 1940-2008
,
Wirtz, Jochen
Year of Publication
2007
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Services marketing : people, technology, strategy
by
Lovelock, Christopher H., 1940-2008
,
Wirtz, Jochen
Year of Publication
2011
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Principles of service marketing and management
by
Lovelock, Christopher H., 1940-2008
,
Wright, Lauren
Year of Publication
2002
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Services marketing : people, technology, strategy
by
Wirtz, Jochen
,
Lovelock, Christopher H., 1940-2008
Year of Publication
2016
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Related Subjects
marketing
služby
service industries
ekonomika služeb
management
strategický marketing