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Digital Marketing Application...
Digital Marketing Application to Enhance Tourism Market Access for Traditional Craft Villages in Selected Place
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Bibliographic Details
Main Author:
Nguyen, Xuan Thanh
(Dissertant)
Other Authors:
Tučková, Zuzana
(Thesis advisor)
Format:
Manuscript
Language:
English
Published:
2019
Subjects:
Digital marketing
tourism
market access
strategy
digital marketing platforms and tools
Michael Porter's 5 forces
SWOT
quantitative research
qualitative research
planning
sustainable development
handicraft
handicraft villages
traditional villages
diplomová práce
Physical Description:
71 p. (115366 characters)
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