Customer service delivery in Africa : consumer perceptions of quality in selected African countries

• Main Authors: Hinson, Robert (Author), Mensah, Esi Akyere, (Author), Odame, Doreen Anyamesem, (Author)
• Format: eBook
• Language: English
• Published: New York : Routledge, Taylor & Francis Group, 2024.
• Edition: First edition.
• Subjects: Customer services > Africa.; Customer relations > Africa.; elektronické knihy; electronic books
• ISBN: 9781032688466; 1032688467; 9781032688459; 9781003856290; 1003856292; 9781032688442; 9781003856276; 1003856276
• Physical Description: 1 online resource (x, 110 pages).

Customer service management is one of the key pillars of today's business environment. Businesses operating in sub-Saharan Africa and other frontier markets have begun to embrace the concept of customer service management, with many incorporating the notion into their mission statements - with...