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Wirtz, Jochen
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Winning in service markets : success through people, technology and strategy
by
Wirtz, Jochen
Year of Publication
2017
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Services marketing : people, technology, strategy
by
Wirtz, Jochen
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Lovelock, Christopher H., 1940-2008
Year of Publication
2022
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Services marketing : people, technology, strategy
by
Lovelock, Christopher H., 1940-2008
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Wirtz, Jochen
Year of Publication
2007
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Services marketing : people, technology, strategy
by
Lovelock, Christopher H., 1940-2008
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Wirtz, Jochen
Year of Publication
2011
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Services marketing : people, technology, strategy
by
Wirtz, Jochen
,
Lovelock, Christopher H., 1940-2008
Year of Publication
2016
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Related Subjects
služby
marketing
service industries
ekonomika služeb
strategický marketing
