Analýza konkurenceschopnosti vybrané firmy

• Main Author: Kvapil, Jan (Dissertant)
• Other Authors: Vydrová, Janka (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2020
• Subjects: konkurence; konkurenceschopnost; mikroprostředí; makroprostředí; firma; PESTLE analýza; Porterův model 5S; SWOT analýza; BCG matice; McKinsey 7S; competition; competitiveness; micro environment; macro environment; company; PESTLE analysis; Porter's 5 forces model; SWOT analysis; BCG matrix; bakalářská práce
• Physical Description: 68 s.