Projekt konkurenční strategie pro Sportcentrum Maty

• Main Author: Matůšová, Marie (Dissertant)
• Other Authors: Kubík, Josef (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2017
• Subjects: konkurence; konkurenceschopnost; marketingový mix; produkt; cena; distribuce; komunikace; PEST analýza; Porterova analýza; SWOT analýza; competition; competitiveness; marketing mix; product; price; distribution; promotion; PEST analysis; Porter analysis; SWOT analysis; diplomová práce
• Physical Description: 112 s. (133 546 znaků)