Holdings: Integrated Marketing Communication and New Sponsors for Sledge Ice Hockey Team SHK LAPP ZLIN

Integrated Marketing Communication and New Sponsors for Sledge Ice Hockey Team SHK LAPP ZLIN

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Bibliographic Details
Main Author:	Blažková, Pavla (Dissertant)
Other Authors:	Reynolds, Paul (Thesis advisor)
Format:	Manuscript
Language:	English
Published:	2017
Subjects:	sports marketing sponsorship merchandising marketing communication ice sledge hockey SHK LAPP ZLIN research philosophy data implementation marketing activities sponsors diplomová práce
Physical Description:	71 s.

Online Access: Online Resources