A Competitiveness Analysis of Hotel Pohoda and Improvement Proposals

• Main Author: Drgová, Zuzana (Dissertant)
• Other Authors: Jurášková, Olga (Thesis advisor)
• Format: Manuscript
• Language: English
• Published: 2016
• Subjects: Konkurenceschopnost; Marketingový mix; Konkurence; SWOT analýza; Návrhy ke zlepšení; Competitiveness; Marketing mix; Competition; SWOT analysis; Improvement proposals; bakalářská práce
• Physical Description: 57 s. (87 789)