The Promotion of Selected European Travel Destinations in British and American Press: A Linguistic Analysis

• Main Author: Klimšová, Veronika (Dissertant)
• Other Authors: Drábková, Lenka (Thesis advisor)
• Format: Manuscript
• Language: English
• Published: 2016
• Subjects: reklama; propagace; destinace; žurnalistika; americké a britské noviny; seriózní tisk; persvazivní techniky; lingvistická analýza; advertising; promotion; destination; journalism; American and British newspapers; serious press; persuasive techniques; linguistic analysis; bakalářská práce
• Physical Description: 65 s. (114 680 znaků)