Marketingový mix služeb hotelu The National

• Main Author: Ptáčková, Nikola (Dissertant)
• Other Authors: Kubíčková, Miloslava (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2016
• Subjects: Služba; marketingový mix služeb; hotel; SWOT analýza; zákazník; Service; Marketing Mix Tools; Hotel; SWOT Analysis; Customer; bakalářská práce
• Physical Description: 71 s.