Marketingová strategie firmy Welding spol. s r.o.

• Main Author: Obuchová, Marta (Dissertant)
• Other Authors: Krajčo, Karol (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2006
• Subjects: Marketing; marketingová strategie; průmyslový trh; SWOT analýza; propagační strategie; reklama; public relations; osobní prodej; podpora prodeje; projekt; marketing strategy; industrial market; SWOT analysis; promotional strategy; advertising; personal selling; promotion; project; diplomová práce
• Physical Description: 71 s., 2 obr.príloha