Projekt marketingového plánu pro B2B společnost

• Main Author: Baysal, Erdem (Dissertant)
• Other Authors: Pilík, Michal (Thesis advisor)
• Format: Manuscript
• Language: English
• Published: 2015
• Subjects: B2B; marketing; automotive suppliers; key account management; supplier management; diplomová práce
• Physical Description: 26 p.