Publicita agentury CzechTourism během rebrandingu

• Main Author: Stejskalová, Martina (Dissertant)
• Other Authors: Jurášková, Olga (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2014
• Subjects: media relations; publicita; mediální analýza; public relations; efektivita media relations; publicity; media analysis; evaluation of media relations; bakalářská práce
• Physical Description: 61 s. (78 126 znaků)