Vliv sponzoringu na image České spořitelny

• Main Author: Bartošová, Magdalena (Dissertant)
• Other Authors: Jurášková, Olga (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2014
• Subjects: sponzoring; sponzor; event marketing - eventy; značka brand; branding; event marketing; brand; bakalářská práce
• Physical Description: 82 s (82 210 znaků)