A Discourse Analysis of Companies' Self-presentation Strategies on the Web

• Main Author: Mader, Ondřej (Dissertant)
• Other Authors: Blažková, Barbora (Thesis advisor)
• Format: Manuscript
• Language: English
• Published: 2014
• Subjects: diskurz; analýza diskurzu; propagace; webové stránky; discourse; discourse analysis; advertising; websites; bakalářská práce
• Physical Description: 43 s. (54 120 znaků)