Marketingový mix služeb ve vybrané organizaci

• Main Author: Štěpanovič, Martin (Dissertant)
• Other Authors: Taraba, Pavel (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2012
• Subjects: Marketing; marketingový mix služeb; služby; zákazník; marketing; marketing mix of services; services; customer; bakalářská práce
• Physical Description: 60 s. (78 038)