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The Language of Airline Advertising

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Bibliographic Details
Main Author: Kostrhunová, Gabriela (Dissertant)
Other Authors: Čechová, Hana (Thesis advisor)
Format: Manuscript
Language: English
Published: 2011
Subjects:
Reklama
letecké společnosti
diskurs
figury
tropy
vizuální strategie
slovní hříčka
Advertising
airline companies
discourse
schemes
tropes
visual strategies
signs
pun
bakalářská práce
Physical Description: 48 s. (64 754 z), 13 s. příloh

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