Erotika a sex v reklamě

• Main Author: Vaculík, Jiří (Dissertant)
• Other Authors: Horňák, Pavel (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2011
• Subjects: Erotika a sex v reklamě; regulace reklamy; samoregulace reklamy; Češi a reklama; reklamní kampaň; Rada pro reklamu; psychologické působení erotiky a sexu; etický kodex; Erotic and sexual elements in advertising; advertising regulation; advertising self-regulation; Czech and the Advertising; advertising campaign; Czech Advertising Standards Council; psychological effects of erotic and sexual elements; ethics code; diplomová práce
• Physical Description: 87 s. (113 477 znaků),