Event marketing galavečera "Žena regionu 2011"

• Main Author: Kovářová, Veronika (Dissertant)
• Other Authors: Soukalová, Radomila (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2011
• Subjects: Event marketing; komunikace; galavečer; event marketingová strategie; plánování; realizace; communication; galaevent; strategy of event marketing; planning; realiza-tion; diplomová práce
• Physical Description: 97s.