Marketingplan fuer die Agentur CzechTourism - Tschechische Zentrale fuer Tourismus in Wien

• Main Author: Chmelová, Hana (Dissertant)
• Other Authors: Létalová, Ludmila (Thesis advisor)
• Format: Manuscript
• Language: German
• Published: 2011
• Subjects: Marketingplan; Planungsprozeß; SWOT-Analyse; Marketingstrategie; Planfortschrittkontrolle; marketing plan; planning process; SWOT analysis; marketing strategy; progress monitoring plan; bakalářská práce
• Physical Description: 53 s.