Coca-cola-historie současnost

• Main Author: Bártová, Klára (Dissertant)
• Other Authors: Horňák, Pavel (Thesis advisor)
• Format: Manuscript
• Language: Czech
• Published: 2010
• Subjects: Komunikační mix; propagace; The Coca-cola Company; image firmy; reklama; Communication mix; The Coca-Cola Company; corporate image; advertising; bakalářská práce
• Physical Description: 57 s., 56 s dotazník