Indian gold jewellery industry : culture and consumption

"India has a long-standing cultural and societal affinity with gold and gold jewellery. Gold metaphorically represents the sacredness, purity and immortality that bind religious beliefs and culture together. Accumulation of gold is associated with material and non-material cultures where the pe...

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Bibliographic Details
Main Author Raha, Sylvia (Author)
Format Electronic eBook
LanguageEnglish
Published Abingdon, Oxon ; New York, NY : Routledge, 2024.
SeriesRoutledge focus on management and society
Subjects
Online AccessFull text
ISBN9781032717951
1032717955
9781040087541
104008754X
9781040087589
1040087582
9781032717937
9781032717944
Physical Description1 online resource.

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