Revolutionizing the AI-Digital Landscape A Guide to Sustainable Emerging Technologies for Marketing Professionals.

This book investigates the growing influence of artificial intelligence in the marketing sphere, providing insights into how AI can be harnessed for developing more effective and efficient marketing strategies.

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Bibliographic Details
Other Authors Khang, Alex, Dutta, Pushan Kumar, Gupta, Sachin, Ayedee, Nishu, Chatterjee, Sandeep
Format Electronic eBook
LanguageEnglish
Published Oxford : Productivity Press, 2024.
Subjects
Marketing > Data processing.
Artificial intelligence.
elektronické knihy
electronic books
Online AccessFull text
ISBN9781040038321
1040038328
9781032688305
1032688300
9781040038307
1040038301
Physical Description1 online resource (367 p.)

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