Cross-cultural fashion marketing : ethnic fashion, diversity and inclusion

Often neglected by fashion academics, culture underpins diversity and inclusivity of fashion, and more socially aware consumers exhibit ways in which fashion can be displayed within culturally diverse contexts. This book develops an understanding of the role culture plays in fashion and how the fash...

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Bibliographic Details
Main Author Singh, Satyendra, 1966- (Author)
Format Electronic eBook
LanguageEnglish
Published London : Routledge, 2026.
SeriesRoutledge studies in the fashion industry
Subjects
Online AccessFull text
ISBN9781040453759
1040453759
9781032618265
1032618264
1040453716
9781040453711
1032616717
9781032616711
Physical Description1 online resource (100 pages).

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