Personalization in air travel : data-driven, technology-enabled, human-supported
Personalization is now becoming an emerging frontier for leading businesses worldwide. Customers want businesses to understand their specific needs and preferences so as to provide personalized products and services, as well as to provide them with some control over their experience. For businesses,...
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| Main Author | |
|---|---|
| Format | Electronic eBook |
| Language | English |
| Published |
London :
Routledge,
2026.
|
| Subjects | |
| Online Access | Full text |
| ISBN | 9781040754443 1040754449 9781003665939 1003665934 9781040754382 1040754384 9781041126652 1041126654 |
| Physical Description | 1 online resource (216 pages) : illustrations (black and white) |
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