CUSTOMER ENGAGEMENT AND DIGITAL BUSINESS

In an age where digital disruptions rewrite the rules of commerce, Customer Engagement and Digital Business presents a timely and cutting-edge examination of how businesses must rethink engagement to thrive. This edited volume brings together a diverse group of international scholars who explore the...

Full description

Saved in:
Bibliographic Details
Format Electronic eBook
LanguageEnglish
Published [S.l.] : ROUTLEDGE, 2026.
Subjects
Online AccessFull text
ISBN9781040438312
1040438318
9781003508083
1003508081
9781040438299
1040438296
1032831626
9781032831626
Physical Description1 online resource

Cover