Project management in product development : leadership skills and management techniques to deliver great products

• Main Author: Ellis, George, (Author)
• Format: eBook
• Language: English
• Published: Amsterdam : Elsevier Ltd., 2016.
• Subjects: Product management.; New products.; Branding (Marketing); elektronické knihy; electronic books
• ISBN: 9780128025598; 012802559X; 0128023228; 9780128023228
• Physical Description: 1 online resource