Case studies in food product development

• Other Authors: Earle, Mary D., Earle, R. L.
• Format: eBook
• Language: English
• Published: Cambridge : Woodhead, 2008.
• Series: Woodhead Publishing in food science, technology, and nutrition.
• Subjects: Food industry and trade > Management > Case studies.; New products.; Food > Testing.; elektronické knihy; electronic books
• ISBN: 9781601194015; 1601194013; 1845692608; 9781845692605; 9781845694135; 1845694139; 9781420072044; 1420072048
• Physical Description: 1 online resource (xxvi, 414 pages) : illustrations, digital, HTML and PDF files

New product development is vital for the future of the food industry. Many books have been written on NPD theory over the last 40 years, but much can still be learnt by studying actual experiences of NPD. Case studies in food product development describes specific NPD projects in a variety of indust...