Marketing for the health and fitness industry : technology, strategy and value

• Main Authors: Williams-Burnett, Nicola (Author), Marriott, Hannah R. (Author)
• Format: Electronic eBook
• Language: English
• Published: Bingley, U.K. : Emerald Publishing Limited, 2025.
• Subjects: Fitness industry > Marketing.; elektronické knihy; electronic books
• ISBN: 9781839829062
• DOI: 10.1108/9781839829048
• Physical Description: 1 online resource (168 pages)

Marketing for the Health and Fitness Industry: Technology, Strategy and Value provides an encompassing exploration of the current landscape in health and fitness marketing, expertly navigating the evolving challenges and transformations shaping the industry. Authored by a seasoned health and fitness...