Leadership, communication, and social influence : a theory of resonance, activation, and cultivation

Can you identify five political leaders whose ideas you don't share but for whom you still have respect? Or multiple media channels and news outlets you tend to disagree with but still listen to? In an age of heightened and polarized ideologies and viewpoints, it is becoming increasingly import...

Full description

Saved in:
Bibliographic Details
Main Authors Ruben, Brent D. (Author), Gigliotti, Ralph A. (Author)
Format Electronic eBook
LanguageEnglish
Published Bingley, U.K. : Emerald Publishing Limited, 2019.
SeriesEmerald points.
Subjects
Online AccessFull text
ISBN9781838671181
9781838671204
DOI10.1108/9781838671181
Physical Description1 online resource (x, 182 pages) ; cm.

Cover