Mapping a winning strategy : developing and executing a successful strategy in turbulent markets

• Main Authors: Baaij, Marc, (Author), Reinmoeller, Patrick, (Author)
• Format: eBook
• Language: English
• Published: Bingley, U.K. : Emerald Publishing Limited, 2018.
• Subjects: Strategic planning.; Business planning.; Business & Economics > Strategic Planning.; Business strategy.; elektronické knihy; electronic books
• ISBN: 9781787561298 (e-book); 9781787561311 (ePUB)
• Physical Description: 1 online resource (xxiv, 248 pages)

In an increasingly connected world experiencing acceleratinglevels of technological disruption, the strategic challenges for businessleaders are greater than ever before, and conventional approaches to strategyare unable to contend with today's VUCA (volatile, uncertain, complex andambiguous) b...