The Emerald handbook of quantum storytelling consulting

• Other Authors: Boje, David M. (Editor), Sanchez, Mabel (Editor)
• Format: Electronic eBook
• Language: English
• Published: Bingley, U.K. : Emerald Publishing Limited, 2018.
• Subjects: Organizational behavior.; Storytelling.; Organizational change.; elektronické knihy; electronic books
• ISBN: 9781786356710; 9781787149052
• DOI: 10.1108/9781786356710
• Physical Description: 1 online resource (xxvii, 315 pages) ; cm

There is a paradigm shift happening in storytelling consulting. The oldone-story-fits-all consulting paradigm - helping companies to brand their founding story, do elevator pitches, and deliver stump speeches - is giving way to quantum storytelling consulting. The quantum age has moved away from a m...