Making trade missions work : a best practice guide to international business and commercial diplomacy
Trade missions are a key commercial diplomacy instrument of governments around the world. Via trade missions, governments and politicians aim to promote their home country economy abroad as well as to support firms to explore and enter new markets. Despite its widespread usage, and the claims made b...
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| Main Author | |
|---|---|
| Format | Electronic eBook |
| Language | English |
| Published |
Bingley, U.K. :
Emerald Publishing Limited,
2018.
|
| Subjects | |
| Online Access | Full text |
| ISBN | 9781786354716 9781787148994 |
| DOI | 10.1108/9781786354716 |
| Physical Description | 1 online resource (xii, 81 pages) ; cm |
Glossary of Terms