Managing corporate responsibility in the real world : lessons from the frontline of CSR

• Main Author: Kuisma, Jouko (Author)
• Format: Electronic eBook
• Language: English
• Published: Cham, Switzerland : Palgrave Macmillan, [2017]
• Series: Business professional collection
• Subjects: Social responsibility of business.; elektronické knihy; electronic books
• ISBN: 9783319540788; 9783319853116; 9783319540771
• Physical Description: 1 online resource (xxiii, 247 pages) : illustrations

This book is a comprehensive, road-tested framework for managing Corporate Social Responsibility (CSR) based on years of award winning performance in senior management roles in a multinational business. The author shows why non-financial performance indicators are just as important as financial ones...