The Role of Franchising on Industry Evolution : Assessing the Emergence of Franchising and its Impact on Structural Change

The role of franchising on industry evolution is explored in this book both in terms of the emergence of franchising and its impact on industry structure. Examining literature and statistical information the first section provides an overview of franchising. The Role of Franchising on Industry Revol...

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Bibliographic Details
Main Author Beere, Rosalind (Author)
Format Electronic eBook
LanguageEnglish
Published Cham, Switzerland : Springer Science and Business Media : Palgrave Macmillan, 2017.
Subjects
Online AccessFull text
ISBN9783319490649
9783319490632
Physical Description1 online resource

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