Product Development for Distant Target Groups : an Experimental Study for the Silver Market
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Saved in:
Main Author: | |
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Format: | eBook |
Language: | English |
Published: |
Wiesbaden, Germany :
Springer Nature,
2017.
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Series: | Gabler research. Forschungs-/Entwicklungs-/Innovations-Management.
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Subjects: | |
ISBN: | 9783658183257 9783658183240 |
Physical Description: | 1 online resource (253 pages) |
Online Access:
Online Resources