Long-term impact of marketing : a compendium

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Bibliographic Details
Main Author: Hanssens, Dominique M. (Author)
Format: Book
Language: English
Published: New Jersey ; London ; Singapore ; Beijing ; Shanghai ; Hong Kong ; Taipei ; Chennai ; Tokkyo : World Scientific, [2018]
Subjects:
marketing
strategický marketing
evaluace
ekonomická analýza
strategic marketing
evaluation
economic analysis
sborníky
papers by one author
ISBN: 9789813229792
Physical Description: xxii, 633 stran : ilustrace ; 24 cm

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Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/HANSSENS,D.M.

Status Description Location Call Number
In house loan Study room - 3rd floor 339.138/HANSSENS,D.M.

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