Principles of marketing

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Bibliographic Details
Main Authors: Kotler, Philip, 1931- (Author), Armstrong, Gary (Author), Opresnik, Marc Oliver, 1969- (Author)
Format: Book
Language: English
Published: Harlow, England : Pearson, [2018]
Edition: 17e, global edition
Subjects:
marketing
učebnice vysokých škol
textbooks (higher)
ISBN: 9781292220178
Physical Description: 734 stran : ilustrace ; 28cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
30 days – Due : 30.01.2025  Recall This 		Description

Location
 Open access collection Call Number 339.138/KOTLER,P.
Status
30 days – Due : 03.02.2025  Recall This 		Description

Location
 Open access collection Call Number 339.138/KOTLER,P.
Status
30 days 		Description

Location
 Open access collection Call Number 339.138/KOTLER,P.

Status Description Location Call Number
30 days - Due : 30.01.2025  Recall This Open access collection 339.138/KOTLER,P.
30 days - Due : 03.02.2025  Recall This Open access collection 339.138/KOTLER,P.
30 days Open access collection 339.138/KOTLER,P.

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