Persuasion in public discourse : cognitive and functional perspectives

"This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee's intellectual and emotional capacities in a competing public environment. The aim is to investigate persuasive strategies from the overlapping perspectives...

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Bibliographic Details
Other Authors: Pelclová, Jana (Editor), Lu, Wei-lun, 1977- (Editor)
Format: Book
Language: English
Published: Amsterdam ; Philadelphia : John Benjamins Publishing Company, [2018]
Series: Discourse approaches to politics, society and culture
Subjects:
persuaze
diskurzivní analýza
persuasion
discourse analysis
sborníky
papers of several authors
ISBN: 9789027201386
Physical Description: vi, 334 stran : ilustrace ; 25 cm

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ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 801/PERSUASION
Status
Long term loan – Due : 31.12.2028 		Description

Location
 FHS Call Number 801/PERSUASION

Status Description Location Call Number
In house loan Study room - 3rd floor 801/PERSUASION
Long term loan - Due : 31.12.2028 FHS 801/PERSUASION

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