The art of digital marketing : the definitive guide to creating strategic, targeted and measurable online campaigns

"The premier guide to digital marketing that works, and a solid framework for success The Digital Marketing Playbook is the comprehensive guide to cracking the digital marketing 'code, ' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading c...

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Bibliographic Details
Main Author: Dodson, Ian, (Author)
Format: eBook
Language: English
Published: Hoboken, New Jersey : John Wiley & Sons, Inc., [2016]
Subjects:
ISBN: 9781119265719
9781119267102
9781119265726
Physical Description: 1 online zdroj (viii, 385 stran)

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