Digital analytics for marketing

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Bibliographic Details
Main Authors	Sponder, Marshall (Author), Khan, Gohar F. (Author)
Format	Book
Language	English
Published	New York ; London : Routledge, Taylor & Francis Group, 2018
Subjects	internetový marketing marketingový výzkum sociální média internetové sociální sítě webová analytika analýza dat Internet marketing marketing research social media Internet social networks web analytics data analysis učebnice textbooks
ISBN	9781138190672 978-1-138-19068-9 978-1-315-64091-4
Physical Description	xxv, 389 stran : ilustrace ; 26 cm

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Status In house loan	More Information	Location Study room - 3rd floor	Call Number 339.138/SPONDER,M.