Servitization strategy and managerial control

• Other Authors: Pistoni, Anna, (Editor), Songini, Lucrezia, (Editor)
• Format: eBook
• Language: English
• Published: Bingley, U.K. : Emerald Publishing Limited, 2017.
• Series: Studies in managerial and financial accounting ; v. 32.
• Subjects: služby; management; service industries; sborníky; elektronické knihy; papers of several authors; electronic books
• ISBN: 9781787148451
• Physical Description: 1 online zdroj (viii, 320 stran).

Manufacturing firms are moving beyond manufacturing to offer services and solutions, often delivered through their products, or at least in association with them. This strategy is called (3z (Bservitization(3y (B and these new business models are based on the Product-Service-System (PSS). This book,...