Visual public relations : strategic communication beyond text

• Main Authors: Collister, Simon, (Author), Roberts-Bowman, Sarah, 1965- (Author)
• Format: eBook
• Language: English
• Published: New York : Routledge, 2018.
• Edition: 1 edition.
• Subjects: public relations; vizuální komunikace; strategický management; reklama a propagace; visual communication; strategic planning; advertising; monografie; elektronické knihy; monographs; electronic books
• ISBN: 9781351662079
• Physical Description: 1 online zdroj