Marketing and supply chain management : a systemic approach

• Main Authors: Folinas, Dimitris, 1970- (Author), Fotiadis, Thomas, (Author)
• Format: eBook
• Language: English
• Published: Abingdon, Oxon ; New York, NY : Routledge, 2018.
• Subjects: průmyslový marketing; logistika (management); industrial marketing; business logistics; učebnice; elektronické knihy; textbooks; electronic books
• ISBN: 9781317296263
• Physical Description: 1 online zdroj (xi, 232 stran)