Holdings: Promotion in the merchandising environment

Promotion in the merchandising environment

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Bibliographic Details
Main Authors:	Swanson, Kristen K. (Author), Everett, Judith C. (Author)
Format:	Book
Language:	English
Published:	New York ; London ; New Delhi ; Sydney : Fairchild Books, An imprint of Bloomsbury Publishing Inc. : Bloomsbury, 2016
Edition:	Third edition
Subjects:	prodej marketing maloobchod reklama a propagace obchody móda selling retail trade advertising retail stores fashion podpora prodeje fashion merchandising příručky handbooks and manuals
ISBN:	9781628921571
Physical Description:	xiii, 417 stran : barevné ilustrace ; 28 cm

Cover

Cover Image

Table of contents

Glossary of Terms

Status	Description	Location	Call Number
Status In house loan	Description Location	Study room - 3rd floor	Call Number	339.138/SWANSON,K.K.

Status	Description	Location	Call Number
In house loan		Study room - 3rd floor	339.138/SWANSON,K.K.