Holdings: Strategic integrated marketing communications

Strategic integrated marketing communications

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Bibliographic Details
Main Author:	Percy, Larry (Author)
Format:	Book
Language:	English
Published:	London ; New York : Routledge, Taylor & Francis Group, 2018
Edition:	Third edition
Subjects:	marketingová komunikace strategický management communication in marketing strategic planning monografie monographs
ISBN:	9781138058323 978-1-138-05625-1 978-1-315-16434-2
Physical Description:	xiv, 305 stran : ilustrace ; 24 cm

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Status	Description	Location	Call Number
Status In house loan	Description Location	Study room - 3rd floor	Call Number	339.138/PERCY,L.

Status	Description	Location	Call Number
In house loan		Study room - 3rd floor	339.138/PERCY,L.