Global marketing management system

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Bibliographic Details
Main Authors: Janavaras, Basil J., 1943- (Author), George, Suresh (Author)
Format: Book
Language: English
Published: New Jersey ; London ; Singapore ; Beijing ; Shanghai ; Hong Kong ; Taipei ; Chennai ; Tokyo : World Scientific, [2017]
Edition: Second edition
Subjects:
marketing
marketingový výzkum
marketingový management
mezinárodní marketing
světová ekonomika
strategický marketing
marketing research
marketing management
international marketing
world economics
strategic marketing
GMMSO4 (software)
kolektivní monografie
collective monographs
ISBN: 9789813201071
Physical Description: xxxvi, 301 stran : ilustrace ; 24 cm

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ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 339.138/JANAVARAS,B.J.

Status Description Location Call Number
In house loan Study room - 3rd floor 339.138/JANAVARAS,B.J.

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