Nová strategie modrého oceánu : pět kroků jak se posunout do modrého oceánu, vyhnout se konkurenci a zajistit si tak ziskový růst

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Bibliographic Details
Main Authors: Kim, W. Chan (Author), Mauborgne, Renée (Author)
Other Authors: Somogyi, Petr (Translator)
Format: Book
Language: Czech
Published: Praha : Management Press, 2018
Edition: V nakladatelství Management Press vydání 1.
Series: Knihovna světového managementu
Subjects:
segmentace trhu
strategický management
inovace
konkurenceschopnost
market segmentation
strategic planning
innovations
competitiveness
monografie
monographs
ISBN: 9788072615476
Physical Description: 264 stran : ilustrace ; 23 cm

Cover

Table of contents

ikona NpovdaGlossary of Terms
Status Description Location Call Number
Status
Long term loan – Due : 31.12.2028 		Description

Location
 FaME Call Number 005/KIM,W.CH.
Status
30 days 		Description

Location
 Open access collection Call Number 005/KIM,W.CH.
Status
In house loan 		Description

Location
 Study room - 3rd floor Call Number 005/KIM,W.CH.

Status Description Location Call Number
Long term loan - Due : 31.12.2028 FaME 005/KIM,W.CH.
30 days Open access collection 005/KIM,W.CH.
In house loan Study room - 3rd floor 005/KIM,W.CH.

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