The challenge of BRIC multinationals

• Other Authors: Tulder, Rob van., Verbeke, Alain., Carneiro, Jorge, active 2016., Gonzalez-Perez, Maria-Alejandra.
• Format: eBook
• Language: English
• Published: Bingley, U.K. : Emerald, c. 2016.
• Series: Progress in international business research ; v. 11.
• Subjects: International business enterprises.; elektronické knihy; electronic books
• ISBN: 9781786353498
• Physical Description: 1 online zdroj (xxiii, 672 p.) : ill.

This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies: 1.The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC...